If you’re looking to launch a blog (or, perhaps, re-launch a dormant blog) for your firm, here are six terrific, must-read resources:
- Blogging for Business free webinar by HubSpot
- Dealing with Blogging Evolution: Foundational Necessities for Bloggers, blog post on Problogger by Hendry Lee
- 40 Ways to Deliver Killer Blog Content, blog post by Chris Brogan
- Blogging Basics, Technorati
- Groundswell: Winning in a World Transformed by Social Technologies, by Charlene Li, Josh Bernoff, Harvard Business Press, 2008
- The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly, by David Meerman Scott, Wiley, 2008.
Do you recommend any others?











